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pith-helmit-debi  Eye on Marketing

It’s a Mystery!

It was a dark and stormy night. I was sitting at my desk going through my many emails (having double checked that my surge protectors were adequately protecting) and noticing a strange trend in the theme of the requests sent to me. Most were about websites that simply could not be found. I let my fingers do the walking and strolled around the dry and fairly quiet lanes of the World Wide Web. The theme continued in online newspaper accounts, news blogs, and social blathering. Websites were, indeed, not being found….

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Putting the Icing on the Cake

Through our 11 years of experience, we developed a step-by-step design process to better assist our clients in creating engaging marketing materials. The process allows us to focus more quickly and more throughougly on our clients’ needs, thereby allowing us to deliver superior products rapidly. 

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Page Title, Keywords, and Title Tags… Oh My!

It is important to optimize your website. I know you hear this all the time. Optimize, Optimize Optimize. But the real question is what does optimization this entail? Well. . . The fact of the matter is that it entails many pieces that work in conjunction with each other…

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Search Engine Optimization is a Necessity

Search Engine Optimization is the process of taking a website and making it easily found on the internet by search engines. To make it easy to find, key words are added to your website and are placed in the code. These key words should reflect your websites message and be the key words that are commonly used by the public when searching for your type of business.

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New SEO Strategies That Work

There are a lot of guides and graphs and tips out there for SEO and well some got it and some don’t. I know, it’s hard, but who do you believe? I keep trying to scan through them all and glean the best information from each one. I’d like to share this information now with you. Below I’ve listed some of the best tips I’ve found that seem to work.

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How People Use Search Engines

Did you know that about 90% of Americans use search Engines and about 40% of them report using them daily. To be sure that your website comes up on the front page of their searches you need to optimize your website and you need to do it with a strategy.

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How Do Search Engines Work!?

Currently search engines have 2 basic functions:

  1. Indexing documents, files media and news
  2. Providing answers to users queries.

They rank and retrieve this information based on relevance, ranking.

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Mafia Princess Relocates to Boerne…

and the hits keep coming.

Moving from her childhood home in 1996, Debi Lamb-Burrows (née Mastrangelo) was looking for a fresh start and new business opportunities in the Texas Hill Country. She started a marketing and design syndicate serving clients from San Antonio and Boerne. But what is she REALLY doing here????

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Anatomy of a Logo

Let us demonstrate the proven design process that is key to our branding process.

Discovery

Penguin Suits starts every logo design project by sparking good conversation with you, our client. We learn as much as possible about your company culture, values, the way you do business, and what makes you special. We will use the information gathered in these early stages to translate the message into the logo design.

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